Freelance Communications Assistant (Social Media & Content Creation)

Written By Annabel Vickers

About the Role

We are seeking a creative and organised Freelance Communications Assistant to join our team and help elevate the online presence of our restaurants. The role focuses on creating engaging content — particularly short-form video — for Instagram and TikTok. You will also manage interactions, respond to followers, and keep our audience connected and informed.

This is an exciting opportunity for someone passionate about food, hospitality, and digital trends, who thrives in a dynamic environment.

 To apply, email annabel@nonalife.com.

Key Responsibilities

Content Creation

  • Work with our Communications Manager to develop creative concepts for short-form video content that highlights our restaurants, dishes, staff, values, events, and brand personality.

  • Film and edit videos suitable for Instagram Reels and TikTok, ensuring high-quality production within brand guidelines.

  • Capture and edit photos for use across social platforms.

  • Keep up-to-date with trends on Instagram and TikTok, incorporating viral formats and audio into brand-appropriate content.

 

Social Media Management

  • Schedule and publish content across Instagram and TikTok accounts.

  • Maintain a consistent posting schedule and visual aesthetic for these channels.

 

Community Engagement

  • Monitor comments, DMs, and mentions on social media accounts.

  • Respond promptly and professionally to customer inquiries, feedback, or messages.

  • Flag any issues, complaints, or concerns to management as needed.

 

Analytics & Reporting

  • Track and analyze post performance, follower growth, reach, and engagement metrics.

  • Prepare monthly reports summarizing key results, insights, and recommendations for improvement, following our existing template.

  • Identify top-performing content and suggest future content based on this data.

 

Ideal Candidate

  • Experience: 2-4 years experience managing social media accounts, preferably for hospitality, food & beverage, or lifestyle brands.

  • Content Creation Skills:

    • Confident filming and editing vertical video content for Instagram Reels and TikTok.

    • Familiarity with video editing apps/software.

    • Basic knowledge of Adobe Photoshop and InDesign.

  • Social Media Knowledge: Up-to-date on trends, platform algorithms, and best practices for engagement and growth.

  • Communication: Excellent written and verbal communication skills, with a creative and positive tone.

  • Organized & Reliable: Able to juggle multiple accounts and deadlines, working independently and proactively.

  • Interest in Food & Hospitality: Passion for food, restaurants, and creating visually engaging content.

  • Availability: Flexibility to capture content during service times, occasional evenings, or events.

 

Role Details

  • Type: Part-Time (starting at 1 day/week with potential for more)

  • Location: Primarily onsite across restaurant locations, with remote work possible for editing and reporting tasks.

  • Reporting to: Communications Manager

  • Compensation: Competitive hourly rate, commensurate with experience.

Annabel Vickers
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